Category: Technology

How to Amplify Lead Generation with a blend of Voice Broadcasting and Ringless Voicemail?

I won’t be entirely wrong in saying that the current market is saturated with various kinds of tech and tools, making it nearly impossible to pick out the best method for lead generation.

How to Amplify Lead Generation with a blend of Voice Broadcasting and Ringless Voicemail

Today I’m sharing two technologies in the domain of direct marketing- Ringless Voicemail and Voice Broadcasting.

Ringless Voicemail and Voice broadcasting can really amp up your outreach efforts without spending much time and money.

They are two of the most plausible channels for marketing products and services and creating greater brand awareness.

Voice Broadcasts are recorded messages that help you keep your customer updated in real-time. They are pre-recorded messages with no actual agent on the line. Voice Broadcasting is also commonly referred to as the “press one” method. The voice broadcasting system calls the individual, plays a message, for example weather update in case of turbulent weather or an emergency alert for evacuation for the same. An example could be, “This is the California Weather Department. A storm is approaching the southern coast of California and is expected to make landfall at around 1700 hours. All residents and commuters are requested to find shelter immediately. For further updates press “1” or press “2” to connect with a live agent.”

This method for communication is very favoured. It saves you the trouble of dialling a long list of contacts.

Not having to make so many cold calls to all those people will save you and your employees a lot of time and money in the long run. And in case of emergency services such as the example given above, Voice Broadcasting can be a more quicker and effective way of getting the message across to a large number of people.

Now moving on to Ringless Voicemail. This service drops a voicemail directly into the consumer’s voicemail without ringing their phones. They can listen to the message whenever they get the time.

Talking about all those leads that never answer your phone. With Ringless Voicemail, your messages can reach them now. The high listen rate, ensures that your message is being heard. Not to mention that this technology is also fairly inexpensive, much more affordable than traditional and web advertising. This service also prevents you from being “that” harassing tele-caller which puts off consumers and the resultant irritation is one of the major reasons why so many leads go unproductive.

Imagine you have a healthy database of lists, leads that are just waiting to be reached. By using a blend of Voice broadcasting and Ringless Voicemail, you can reach out to more prospects and have greater chances of converting them to buyers. Both of these technologies are an excellent way to amplify your leads, get more callbacks, ultimately creating more value for your company and filling in your coffers.

To know more about our Voice Broadcasting and Ringless voicemail services, check our website here.


Good News for Salesforce users!

Get new leads added to your Salesforce account easily

Good news for businesses using Salesforce. You can now get your leads stored in Salesforce directly. So now after you attach your LinkedIn account to Salesforce and run lead generation ads in your lead gen campaign, it automatically adds leads to Salesforce from LinkedIn Lead Gen advertisements.
So when prospective customers fill out a form on your LinkedIn ad, that data is directly converted data as new Salesforce leads. This new feature is available in both Lightning Experience and Salesforce Classic.

It is important to note that Salesforce allows you to add up to 500 leads from LinkedIn per day and if the number of leads extends beyond that Salesforce mails them to your default lead creator that you have designated in Setup.
So now how do you get started with this new source of leads?

1. From Setup, enter LinkedIn Lead Gen in the Quick Find box. Then click LinkedIn Account

2. Connect a LinkedIn account to your Salesforce org.

3. Salesforce connects the ad accounts associated with this member account to your org. All forms associated with these ad accounts generate leads in Salesforce. We recommend using a LinkedIn account that is associated with your company rather than an account that’s owned by a single employee.

4. Set up default values for leads to be gotten from LinkedIn. From Setup, enter LinkedIn Lead Gen in the Quick Find box. Then click Lead Gen Fields.
5. Under Set Lead Defaults, enter values for the Default Lead Creator, Record Type, and Lead Source for leads generated from LinkedIn.

Under Map Form Data, choose lead fields to receive the data from LinkedIn about the form each lead comes from. Under Map Lead Fields, choose lead fields to receive the data from LinkedIn about each lead.

6.LinkedIn Lead Gen forms let you ask up to 3 custom questions of your leads. For example, you might ask what their occupation is. When LinkedIn sends leads to Salesforce, it includes the text of each question and answer. Use a lead field to store each question and another field for the answer provided by the lead. That way you can report on questions and answers by filtering leads to questions asked, using the fields you choose for the questions.

The above information is taken from Salesforce Help documents.

RevShare is the buzzword at LeadsCon 2018!

Hey folks, we are coming to LeadsCon March of 2018, and we couldn’t be more excited to be in Las Vegas for it. We’ve been attending LeadsCon for three years now, and it never fails to enlighten us with inspiring path-breaking ideas.

ringless voicemail

Every LeadsCon has been a milestone for us, we have attended it to showcase serious developments in our cloud-based marketing suite, in the year 2017 of LeadsCon we showcased our newly made cookieless retargeting platform: Targeto for the first time.

We come to this LeadsCon this year with a new thought in a visceral sense rather than anything directly related to our products and services. To talk about a better way to do business in the current market economy.

With major online retailers like eBay, Amazon and ShareASale profusely using and growing with revenue sharing. We can rightly say that RevShare has revolutionized the digital market. Along with that major websites like Infobarrel, Hubpages, Squidoo practicing revenue sharing with writers, advertisers and designers has been an inspiring force for us and also a very articulated affirmation.

Rev share model transcends the current traditional relationship and gives people the value they deserve it is just and makes the most sense to any sane mind. Using revenue sharing as a business strategy can prove to be much more cost-effective and provide more leads as compared to other traditional marketing efforts as it brings along experts from varied fields under one umbrella. Rev share creates a stronger incentive for affiliates and associates to pour more business into the enterprise since everyone partakes in a portion of the revenue that is generated by the business.

As a cloud-based marketing suite provider, we are all in to have the best in their respective fields to come along and grow with us. We believe that revenue sharing with freelancers, data vendors, marketers, etc. can result in a mutually nurturing relationship that could not be possible otherwise, isn’t that what performance marketing all about? To keep the people driven and gain them profits and incentives just the kind they deserve.

Whether one owns stock in a company or works hard to make a brand of his product or service, revenue sharing is a benefit for all parties involved. Sharing revenue is essential to the growth of freelance bloggers, freelance graphic designers, professional ad agencies, independent sales organizations and leadgen companies and even the governments with interest in their nation’s stock exchange(s). In whatever form generated revenue is invested, paid out or shared, the profits are shared equally, just the way it should be. Profit is important in measuring success, and sharing that profit in the right way and at the right time helps to create and perpetuate a cycle of benefits for marketers and businesses alike, thus creating a win-win situation for all.

So that’s our point of view, and we think rev share is rightly the buzzword for this year’s LeadsCon and we would surely like to know what you think about it too, see you at LeadsCon.

How to be TCPA Compliant and still reach out to all your Audience!

ringless voicemail

Do you know that you need written consent of customers to send them commercial text messages or a call? In a nutshell anything that rings and notifies the person it is sent to comes under TCPA Compliance. But Ringless Voicemail is an information service that doesn’t ring so and is thus exempted from TCPA.

The CTIA’s Best Practices Guide for SMS Marketing and Communications, released on January 19, 2017, emphasizes more on TCPA compliance and consensually obtained data or opt-in data.

The Telephone Consumer Protection Act was set to effect in 1991. Basically, TCPA compliance limits automatic telecalls, telemarketers, robocalls and commercial SMSes.

Simply put, the TCPA clearly states that businesses and/or organizations must receive express written consent from individuals prior to sending any SMS/text messages to them.

TCPA compliance aims towards maintaining the integrity of the privacy of the people. According to TCPA compliance it is not enough for businesses and organizations to market to people through SMS or call, even if the people marketed to are prospects, potential leads, or existing customers.

They need to have the written consent of the customer now and not just obtaining the phone number, you can read in detail about getting the written consent here under “Written Authorization”.

Not keeping your policies aligned with TCPA regulations can cost you heavy fines and class action lawsuits. Damages start at $500 and go up to $1,500 per recipient for each text message sent. To get more in depth knowledge on compliance guidelines you can visit here.

TCPA compliance is not as ominous as it seems to marketers. Marketing to this opt-in data can ramp up your marketing game to the fullest and help you generate better ROIs. Our state-of-the-art bulk sms text can help you achieve your direct marketing goals. You just upload your data, make sure you have written consent of all the users and we will shoot them to the respective addresses.

But what if you just don’t have the consent yet and want to reach out to your prospects and leads and customers without any hassle? I have just the right solution for you. You know what is better than texting? Listening to someone talk. That just adds on to the stimulus and also passes on the messages more powerfully.

Our Ringless Voicemail services are just the right tool for you. Ringless Voicemails come under Information Services and are thus FCC and TCPA complaint. Ringless voicemails, as the name suggests are no rings and only notifications, and thus they do not cause any inconvenience or annoyance to whomsoever they are sent to.

On a slightly different but relative note, Ringless Voicemail and Bulk Text Messaging services have been integrated natively with salesforce this year! You can thus enjoy TCPA compliant services and maximum outreach through both of our services with the least amount of hassle.

To get free demos and know more about the how, why and what of us write to us at

Top 10 Digital Marketing Conferences to attend in 2018

digital marketing

Here are Top 10 Digital Marketing Conferences happening around the world to attend in 2018.

LeadsCon – Las Vegas – USA – March 5-7

LeadsCon is a specific performance marketing conference held annually, with core motive of direct marketing and lead generation. This performance marketing agency gathers digital marketers from around the world to upgrade, update and network. It gathers around a median number of 3000 marketers, that attend, exhibit and network.

Alaska inbound Marketing Summit – Anchorage – April 4

Alaska Inbound Marketing Summit promises to give SMBs, NGOs, retailers or anyone looking to be brand a very robust platform. According to AIMS, 89% of last year’s attendees said they’d recommend AIMS to a friend AND attend again.

Digital Summit – Phoenix, Arizona – Feb 21-22

This definitive summit fills your brain and arms your professional tool-kit with unscalable and scalable techniques and concepts to boost all your business strategies. This Digital Summit Phoenix is happening for the fifth year expecting more than 1200 people with a common goal to get insights into the most effective digital marketing trends of the current time.

Digital Strategy Innovation Summit – Feb 27 – 28

This two-day event promises to enlighten visitors about how to establish trust between your customer and, how to put to good use the technologies set to disrupt your business strategies, prepare omni-channel platform and robust data strategies. Attendees are benefited by the majority of senior-level marketers in the attendance.

Pubcon Florida – Lauderdale, Florida – April 10 – 12

This three-day conference is focusing on effective strategies in SEO, PPC, social media, content development, social media advertising, local search, Google Analytics, mobile, video and more. This expo will include Masters Training Workshops, an exhibition hall, nightly events, and the US Interactive Awards.

Midwest Digital Marketing Conference – St. Louis, Missouri – March 27 – 28

The first State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis in 2013. The first time was a half day event featuring prominent speakers mostly via Google Hangout. In 2017, MDMC grew to a two-day event and set attendance records with a remarkable 2,000 marketers and friends. Midwest Digital Marketing Conference has been rated a Top Marketing Conference to Check Out in 2018 by Forbes.

Content Marketing Conference – May 2-4, 2018

In 2017, 3,600 marketers from over 50 countries joined us – we expect even more in 2018! More brands, more breakouts, more hands-on labs, more networking (yes, it’s possible!) and more CONTENT! This three-day conference will have 120 sessions and workshops presented by the leading brand marketers from around the world covering strategy, integration, measurement and everything else digital.

MnSearch Summit – June 22, 2018 – Minnesota

MNSearch Summit was voted as one of the top 19 ‘can’t-miss marketing conferences of 2017’ according to Larry Kim, writing for The 2018 MnSearch Summit is a one-day marketing conference that brings together marketing and business professionals from around Minnesota and the greater Midwest to cover all digital marketing subsets.

Mozcon – July 9 – 11 Seattle, WA

MozCon – The SEO & Digital Marketing Conference in Seattle on July 9-11. Three days of next-level tactics on everything from ranking higher in today’s evolving search results to making data-driven decisions in your marketing. This year’s speakers include Oli Gardner and Rand Fishkin.

Turing Fest – 1-2 August – Edinburgh, UK

Turing fest, promises to bring over 40 of the smartest minds in the global tech business to Edinburgh to share key tactical and strategic insight in a relaxed setting. Over 1,250 founders, CEOs, engineers, product managers, designers, and marketers came together to learn, share and connect.

6 Ways to put SMS marketing to great use.

SMS Marketing is one of the most aggressively increasing marketing technique and also a very continuously preferred one in that case. The success rates of a bulk SMS marketing campaign is almost 2.73 times than that of an email marketing one. This stat comes off as really shocking to most of the marketers since who uses SMS services nowadays, right? Wrong! Agreed people don’t use SMSes for communicating but they use smartphones and texting through SMSes is the best way to market.

SMS marketing

SMS Marketing is thus a little off the radar to small businesses, but the big timers know its worth and are not using its power sparingly because of the varied purposes it solves. Also, Bulk Text Messaging needs to be handled with a little creativity to get the desired ROI. Otherwise, it’s just a 160 char text message, unread, unattended, alone in an inbox.

Here’s what all of you as a marketer can do to get the desired ROIs, organic traffic, and leads.

Make them feel attended
Stand out, in their cluttered inbox full of acronyms and numbers of commercial messages, how do you do that? You start the text with their name if they’re your customer (you don’t want to freak them out.) Make them feel warm, using their names quickly grabs their attention and makes them want to listen, continue with some context.

Here are some examples: Hey Rie, we have compiled a list of so and so items, in this link: that you had enquired us for on our online portal.

Drive more Traffic

It is not preferable to run any Bulk SMS text campaign run without a CTA. CTAs can help bring people to your website. This organic traffic would have a much higher probability to convert. Another benefit of CTAs is that you can see which contacts responded. After many several text messages, your sales agents can gauge which contacts are dead and which functioning. CTAs also help you interact and engage with people on a one-to-one basis and know their choices and needs.

Increase your customer base exponentially

This can be easily understood by examples

Share this code with two friends and get $10 XYZ credit

Send this 10% discounts to your friends and get a free something!

According to Brian Tracy, renowned public speaker and author of best-selling books, referrals from satisfied customers make your chances of converting them 15 times easier than that of a cold call. Thus when a person receives a promotional text from a friend of theirs, it is more likely for them to trust your brand and start using your product or services.

Imprint your brand often, powerfully

The open rates of text messages sent in mass texting services are almost 99%. That indeed makes bulk SMS campaign a great tool to enhance the reach of your service or product, in other words – help you with brand marketing. You can do this by fusing your tagline along with the notification or promotional updates. Thus SMS marketing can rightly be called as the most efficient subset of brand marketing.

Run surveys

Text messages can help you run the most efficient surveys, with the limited characters you could ask a question or two to them, to get an answer on any specific function or service, this can help you tailor your services in the most efficient way possible.

Want to get a hassle-free bulk text messaging set-up? Here you go! Also, you can see for yourself how this service works for you by taking the free demo of 80 text messages. To get equipped with the demo give us a shout at

15 Sales Quotes to ignite that Sales fire in you!

15 Sales Quotes to ignite that Sales fire in you!Do you think your sales engines have caught a cold this winter? Sit back and read on these bunch of inspirational quotes from people who have created a brand for themselves by articulating themselves and inspiring others in the best of ways. I hope these quotes will certainly help you fire your sales engines up!

I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard. — Estée Lauder

Passion is energy. Feel the power that comes from focusing on what excites you. — Oprah Winfrey

We must focus on purposes instead of just setting goals, for long-term vision is what keeps us from being frustrated by short-term failure. — Dan Clark

Your income right now is the result of your standards it is not the industry and not the economy. — Tony Robbins

Our fatigue is often caused not by work, but by worry, frustration and resentment. — Dale Carnegie

I have always said that everyone is in sales. Maybe you don’t hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales. — Zig Ziglar

Goals aren’t enough. You need goals plus deadlines: goals big enough to get excited about and deadline to make you run. One isn’t much good without the other, but together they can be tremendous. – Ben Feldman

The secret of man’s success resides in his insight into the moods of people, and his tact in dealing with them. – J.G. Holland

Ninety percent of selling is conviction and 10 percent is persuasion. – Shiv Khera

The successful warrior is the average man, with laser-like focus. – Bruce Lee

So long as new ideas are created, sales will continue to reach new highs. – Dorothea Brande

Your competition is EVERYTHING else your prospect could conceivably spend their money on. – Don Cooper

The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed. – Henry Ford

The most unprofitable item ever manufactured is an excuse. – John Mason

Today is always the most productive day of your week. – Mark Hunter

We hope these quotes have been a treat to read and you would take home a thing or two from them…

We are an all inclusive cloud contact service solution provider which provides services like hosted cloud based predictive dialer, hosted IVR, voice broadcasting, and all other related services.We have by far served various industries from Automotive, Collection, Education, Emergency, Entertainment, Finance, Mortgage to Politics.To know more about us reach us out on 844-ON-CLOUD or drop us an email at and our Customer Satisfaction team will take care of the rest.